“Small steps taken continuously will get you miles ahead on the road to success.”  Jason Harvey

 

Thanks for connecting with me on LinkedIn today.  Now, here is what I want to sell you, so how about an appointment tomorrow?

 

Now that we are connected, it is time for you to become my customer.  Here is how you can get started.

 

Thanks for connecting with me on LinkedIn.  I will have my sales rep call you tomorrow to get you started on our process.

 

I guess this quote says it well:

“Anything worth doing is worth doing poorly until you learn how to do it well.”  Steve Brown

 

This is what you call using LinkedIn poorly.

 

Yes, it is the way many people think they can and do use LinkedIn.  Does it work?

 

Stop.

 

Hold.

 

You are running me over like a steamroller – let me up please.

I like to be aggressive, but you are just being rude.

 

You don’t even know me yet.

 

Where is that disconnect button?

 

Zap – they are gone, forever.

 

LinkedIn is a networking tool; to use LinkedIn effectively, you have to follow the same networking rules that you do in building in-person relationships.

 

Build a relationship first.

 

However, so many people on LinkedIn just want to run you over – like a steamroller.  Well to think of it, so do many people at live events, but that is another article for another day.

 

If you want to build a great relationship by using LinkedIn, here are 3 keys to help you get things rolling toward greater success.

 

1/        Say Hello.

            Thanks for connecting with me.

            I look forward to learning more about you.

            I will connect back with you.

 

            That’s all folks!  That is a simple, easy start.

 

            Note: If I am looking for what you are selling and really want to connect, then I will push the relationship further.  But, as the seller, you need to step back just a bit.  I love it when the other person wants to buy, and I am ready to sell.   However, it’s important to let the buyer make that first move this early in the relationship.

 

2/        Read their profile.

            Then ask a couple of questions about them.

            Not if they need life insurance or need a printer.

            Ask questions about them; work on your relationship building first.

 

            I see you are part of this group, how do you like it?

            What is it that makes you different from other people in your business?

            I enjoyed your article, but here is a question I have about it.

 

3/        Ask to learn more.

            It’s great to be connected.

            Could we do 15-30-minute call, so I can learn more about you and how I might help you and share a bit about myself?

 

            I do agree that if we are connected, we should learn more about each other and build a relationship.  Otherwise, why did we connect in the first place?

 

 

I am aggressive about growth.  Remember my process is “Double Your Sales.”

But you need to work the relationship first, not run the prospect over.

 

LinkedIn is a great networking tool.  You can find the exact people you are looking for.  You can double your sales.  However, you still have to build a relationship first.

 

What are you doing differently this year than you did last year?  If you don’t have a strong answer, then how are your results going to be any different?

 

Here are two things for you to look at.

 

Our up coming boot camp – a full day of interactive sales training run in partnership with Rowan College at Gloucester County.

Marketing Automation Boot Camp – click here to learn more.

Our double your sales home study course.  Set your sales strategy and move your business to a new level of success. 

Double Your Sales Training – Sales Strategy Building – click here to learn more.