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The Decision Institute – Coach Manny Nowak

Sales and Leadership Development

Is social media driving you crazy?

Don’t really understand where to go?

Don’t really understand what to do next?

Wondering how you’re supposed to work social media?

 

Well, today I want to share with you three real simple concepts that, put into place with the right tools and the right systems, will allow social media to generate all the business you are ever going to want.

 

But these principles are not anything new.

They are not anything that salespeople don’t already understand.

And they are not anything that can or should scare you.

 

Let’s take a look at the 3 simple keys to success with social media.

 

1/       You need the numbers.

 

How do you get the numbers in social media?

You’ve got to build the connections.

You’ve got to connect with people.

Whether it is LinkedIn connections,

Facebook friends or

Twitter followers…

 

Or whatever they are called in your selected social media tool.

 

First you have to build the connections.

Until you have a connection, you have not started.

 

 

2/       You have to build relationships

 

People are always saying to me, “Well, I’ve got 500/1000/1500 LinkedIn connections.”

Listen.

I don’t care how many you’ve got – how many relationships do you have with those connections?

Do you get it? That is the true question.

You can have a million connections, but if you have no relationships, you don’t have anything.

 

You see, sales is still a relationship game.

So how many relationships do you have in that number of connections?

 

Because, you see, the second step is you’ve now got to take that connection, follower or friend, and build a relationship.

Just like in real life.

Social media is still about relationships.

 

And if you can turn that connection into a relationship?

 

If you can build a relationship with the person or people you are connected with, then you get to point three.

 

 

3/       You close some business or a partnership or a referral network.

 

Somehow, because you connected and built a relationship, there are dollars at the end of the rainbow.

 

These 3 things are what people don’t seem to understand about social media.

These 3 things are what we have been doing in sales since time began.

They are the simple principles of selling.

 

It doesn’t matter if it is social media or any other process.

You have to…

 

1/        Connect.

2/        Build a relationship.

3/        Close some business.

 

So get out there and do it.

 

If you need some help – this is what we do.

This is what we help people to do.

 

Whether it’s through social media or any other platform.

 

So if you are being driven crazy by any of this – give us a call.

Because “Double Your Sales” is exactly what it does.

 

It helps you take all the pieces of the puzzle and put them in the right place.

Click here to learn more about doubling your sales.

 

 

We know that people do business with people they like, yet are we putting the right amount of effort into building relationships?

We have the technology today to do almost anything we want when it comes to growing sales and profit – but are we using it?

Both of these are powerful if used correctly and together, they will create an unstoppable process for you.

 However, what are you doing to make it happen in your organization?

 

Today I want to introduce you to 3 ways that you can make this happen.

 

1/        Commit to making CRM a critical part of your business process.

No thinking about it.

No exceptions.

Commit to using CRM (Customer Relationship Management).

Define that this is how you are going to use it.

No other ways will be acceptable in your organization.

 

Is it hard? Yes.

Does it take a great effort and commitment of both time and money? Yes.

But, you can never marry relationships and technology to generate sales and profit unless you make the commitment.

 

I have one client who committed years ago to using CRM and has since watched his business grow tremendously.  Today, he is moving to an even higher end CRM product because he understands what it can do for his business.  And he is just touching the surface of potential.

 

I have seen others who refuse to do it, or just play with it, and it shows.

 

CRM is not an option in today’s business world; it is a requirement.

 

 

2/        Teach yourself and your team relationship skills.

How to listen – effectively.

How to ask questions that make people think and then shut up and listen to their answers.

How to show the prospect that you are truly interested – that you really do care.

Then really care – don’t just act like you care in order to get the business.

Research and learn about the prospect – stop asking stuff you should know.

Connect at multiple different levels.

Ask for referrals.

 

Relationship building has never been an option; it has always been key to building business.

 

 

3/        Build, document and require everyone to use the follow-up process.

From the time you first meet someone – offline or online, through the entire nurturing process, until you close the business, and then on into a growing and long-term business relationship and referrals.

 

This is where technology shines. 

This is what CRM does for you – if you make it a standard.

This is where you can build automated processes and campaigns that do most of this automatically, or at least let you know what and when.

 

This is where technology meets relationships and if done right, they work together harmoniously to produce sales and profit.

 

These 3 processes will set you toward those sales and profit goals you really want to achieve.

 

Are you ready to make it happen for you?

 

Then you need to be at our up coming boot camp.

This is where we will show you how to do both and how to tie them together neatly to produce sales and profit.

 

Marrying, technology and relationships – online and offline to make you and your business a tremendous success.  Million Dollar Business Development Boot Camp.

 

If you are really committed to making this happen for you – then sign up today.

http://thedecisioninstitute.com/big-money-for-small-business-owners-bootcamp/