Header image alt text

The Decision Institute – Coach Manny Nowak

Sales and Leadership Development

“They’re called ‘Cold’ calls because of the shiver that runs up your spine every time you have to make one.”   Guerrilla Selling

 

“If you use humor and get a blank stare, you’re dead – But a cold call is a crapshoot anyway, so why not have fun.”  Jeffry Gitomer

  

I thought I would write this article today because I just keep hearing and seeing all this material out there, all these processes out there, all this stuff out there about:

“never cold call again,”

“never get on the phone again,”

“never worry about any of that stuff again,”

 and it is garbage.

Photo on 6-17-17 at 2.58 PM 

What do I mean it is garbage?

Well it is plain and simple: all great and extremely successful sales people know that the phone is the key into the safe.

 

It is the phone that opens business.

 

If you cannot get on the phone, you aren’t going to do business, you aren’t going to grow, and you aren’t going to build your business.

 

Yes, email is a wonderful tool, but you will still have to get on the phone.

 

Social media is a wonderful process, but you will still have to get on the phone.

 

SEO is a great process but you will still have to get on the phone

 

And it doesn’t matter what type of sales you do.

If anyone tells you, “If you don’t like the phone, don’t worry about it, you can still be a super sales person.”

You better get them checked out.FrontCover

 

The phone is the key.

Cold calling is only dead in people’s dreams.

 

If you spend one hour a day making calls.

You will be amazed at what happens, not just to your business but also what happens to you.

You will become a better sales person, a better communicator, a better businessperson.  It is just amazing.

 

We just completed the first 90 day cold call challenge.

I had a tremendous time participating in and running the process.

 

It is not just the business I received personally, it’s not just the people I connected with, it is that I learned to discipline myself to make calls every day and that discipline continued throughout my sales process and guess what? 

 

At the end of 90 days I am doing more business than I would have been doing had I not going through the process.

 

But I am only one person. There were many people involved in this process.  Some stayed to the end, many got out along the journey, but all learned something and took something back to their business.

And all this for a simple fee of $30.

 

It cost us about 60 hours over 3 months.

Amazing isn’t it?

In 60 hours you can transform your business.

Be more Persistent, Consistent and Self-Disciplined.

Be more Persistent, Consistent and Self-Disciplined.

 

 

If you want to get in on the cold call challenge starting in August too, please click on this link and you can learn more about the process and sign up today.

 Learn more about the 90 sales challenge – click here.

 

 

Some have ask why we are starting in August and not waiting until September. The answer is simple: people do business 12 months a year.  Some don’t do business in August, but some don’t do business in January, some April, some September.

 

You need to do business every month.  You need to connect every day.

 

If you want to join us, (I especially encourage those out there who think cold calling is dead), if you believe cold calling is dead, you need to get in on this.

You are the ones who are going to get more from this than anyone else because, guess what?  Cold calling is not dead and you are going to learn a great deal and become better on the phone.

 

This is one of those keys that can put you in that top 5% of all sales people.  Don’t hesitate, sign up today.

 Learn more about the 90 Sales Calling Challenge – Click here.

 

 

Prospect a great deal and you fill the funnel to the top.

 

It’s simple math, really.

The more you put in, the better your chances of getting more out.

 

Yet as sales people, we still don’t get this simple concept.

 

As a sales person, you must never forget this great verse I pulled from God’s Word.

“For whatever a man soweth, that shall he also reap.”

 

In other words, you get out what you put in.

Put in a little, don’t expect to get out a great deal.

It just doesn’t work that way.

 

 

 

Even the worse sales person, someone who “sucks” at it, will close business if he prospects consistently.

 

The sales person who has one deal and closes it has a 100% close rate – but unless he is selling airline fleets, or some other mega items, he doesn’t make any money.

 

Fill the funnel.

 

You have to prospect every day.

No matter where you are in the world.

No matter how much you have to do.

There is no excuse.

Consistency outweighs showmanship every time.

If you prospect everyday you will be successful – no doubt about it.

 

Joe always has an excuse for not prospecting.

Today it was he was out of town.

Yesterday he was getting ready to go out of town.

Tomorrow he will have to follow up because he was out of town yesterday.

Last week he had personal stuff.

Next week – what ever.

 

Once you let excuses in – you are done.

Not just in sales, but in everything in your life.

 

You reap what you sow.

Math works every time.

 

Unlike Joe, Marsha was obsessed with building her business.

 

No excuse worked.

When she was out of town, she still made the calls.

When she was on the west coast, she got up early and made calls to the east coast at 6AM.

When she was on the east coast, she worked late and made calls at 7pm to the west coast.

 

When she had 100 other things to do, she still made time to prospect.

Like all of us, Marsha had personal issues – but she still prospected.

 

She learned to compartmentalize

Surgeons do it best.

Everything in their personal lives can be falling apart, yet when they get a patient on the table, they are total focused on the surgery.

 

No matter where Marsha was or what she had to do, she still prospected.

 

Today, Marsha is the VP of Sales and Marketing for a major player in her industry.  Making the big bucks.

 

Joe, on the other hand, is only making excuses and wondering when he is ever going to make any money.

 

What about you?

Joe or Marsha?

 

Learn to be consistent.

 

Join our cold calling challenge now in its 7th week.

 

Simply doing this with us for 90 days will take your game to the next level.

 

If you consistently prospect, you will fill the funnel and succeed as never before.

 

Learn more about the Cold Call Challenge and sign up – click the link below.

http://coachmanny.com/the-challenge/

 

 

 

 

“Cold Calling is not dead.”

A great quote from my interview with VSA CEO Valarie Schlitt this week on Targeted Lead Generation Podcast.

Click here to listen to the interview with Valerie and learn more.

headshot_valerie 

Valerie has built and runs a very successful call center that does cold calls and other calling for you.  So, if you don’t want to do your own calls – her firm can make it happen.

           

We are now two weeks into the 90 day cold calling challenge, and we are beginning to see that consistency is the key to success.

 

Most participants have made over 200 calls and are starting to see that consistency does pay off.

 

Today I want to share a few more of the benefits that a consistent cold calling program can add to your lead generation process helping you build your business.

 

1/        By practicing and making cold calls, you become so much better at communicating over the phone at all times (not just during cold calls).

 

            I have also become the new President Elect for the Toastmasters of Rowan University.  One of the key Toastmaster exercises is what we call table topics.  The exercise teaches you to be quick on your feet.  You are given a topic and must talk about it for 2 minutes or so.  This gives you the confidence to think and adapt as you talk, a crucial skill required for cold calling.

 

            Cold calling is full of surprises and questions and emotion, and you never know what you are going to encounter.  These constant challenges make you so much better on the phone and at answering questions and thinking on your feet.

 

            I guarantee that if you do a 100 cold calls a week you will be better on the phone and better at getting on the phone to do whatever else you need to.

2/        Your phone skills transfer across your daily sales process in many other areas.

 

            Those skills that you have learn and developed on the phone will quickly transplant and translate to other relevant areas in your daily sales life. 

            When you are asked a question on the spot, you are more comfortable answering it.

            When you call a client or a hot lead, you can more effectively talk with them.

 

            There is only one way to get great on the phone – Get On The Phone.

 

 

 

3/        You will begin wanting to get on that phone every day – your hesitation ceases

 

            Many of you are former or current athletes and love competition.  Eventually, competition is what this becomes.  You develop an urge to make the calls.  It becomes a real challenge that you are not willing to lose.

You are already very self-disciplined, and this kicks it into high gear. You have to see how much better you can get.  You have to cold call simple because you refuse to lose.

            And that, my friend, makes you amazing and creates even more success.

 

Your top line will begin to increase.

If you are not doing cold calls, if your team is not doing them, you are missing out on a great opportunity to become so much better and make so much more money.

One hour a day is all we are asking, but on a consistent basis.

 

You will be amazed.FrontCover

 

If you are not in on the 90 day cold calling challenge yet, you can still get in.

Click this link to learn more and sign up today.

 

 

 

 

 

Are you experiencing call reluctance in your business?

Not making the calls you need to make, when you need to make them?

Hesitating, procrastinating, and thinking about it.

 

Just make the call, will you!

 

Is this the modus operandi of your sales teams?  Of you?

 

You know you have to make the calls.

You know you have to call these people.

 

Yet what do you do?

Anything and everything except for make the call.

You straighten stuff up.

You check your email.

You have a cup of coffee.

You talk to a co-worker.

You search for something on the Internet.

You do this and that and the other.

 

Everything but making the call.

Yes, it happens to all of us sometimes.

However, as a salesperson, entrepreneur, and leader, you have to stop wasting time.

You need to make the calls you need to make, and you need to make them now.

 4-up on 1-29-17 at 1.31 PM (compiled)

Instead of making 25 or 50 calls today, you made 4.

One call every 2 hours.  Is that acceptable?

 

Then you tell yourself you will make more calls tomorrow.

You won’t.

 

If you don’t believe this, then look at your team’s or your own productivity.

 

Today, I want to cover 3 things you can do to stop hesitating.

 

1/       Make a list of the calls you will make and commit to it.

 

If you have a boss, share it every day with him/her before you start and at the end of the day.  If not, find an accountability partner and share it with her/him.

 

Accountability makes it work.

We hate to go back and say we didn’t get it done.

Try it and see.

 

2/       Block out the time to make calls.

 

Set this time up on your calendar as you would any other appointment.

From 2-4 this afternoon, I will make calls.

Period.

Then, sit down and do one thing (you all know I do not believe in multi-tasking)

That one thing is to make calls.

Now, make them.

Nothing else.

No distractions.

You are either dialing or talking.

Nothing else.

 

3/       Get the right attitude in your head.

 

You know that your mind controls what you do.  If you can see it in your mind, you can make it happen in your life.

If you can’t see it happening in your mind, it will not happen in reality.


iwillmakethecalls

I will make calls.

I might get rejected.

People might not like me calling when I do.

I might get yelled at.

I might get told no.

But really, I am making these calls, and that is that.

I am making these calls, and I will be a superstar at doing it.

I am making these calls, and I will love it.

 

Now go and make the calls.

 

Don’t let call reluctance stop you from building the business you want.

Don’t let it stop you from busting your goals wide open.

Exceeding your expectations.

Building a great organization.

 

So many people do.

And yet, it is so simple; pick up the phone and make the call, now.

 

If you are still hesitating, pick up the phone and call me right now and tell me.

856 358 4021.

 

To get over those excuses, read my book, “What Is Your Excuse, We All Have One and They All Stink.”

Click on image to get your copy today.Coach_Manny (1)

Cold Calling is not DEAD

Posted by Manny on November 6, 2014
Posted in Selling  | Tagged With: , , , , , , ,

What is dying is the desire to cold call.
But hasn’t that always been the case?
Name me 3 people who love to do cold calls…

I once had a sales rep who loved to make cold calls and who did it so well.
They are few and far apart.
This guy was a gem.
The only downside was that I had to buy him a new phone every month as he would slam the receiver down hard, and after about a month it would break.
But, he was successful.

The difference is that today there are so many “other” things for sales people to do.
And everything sounds better than making cold calls.

Yet, why is it that every day millions of cold calls are made?

Why is it that I hear stories all the time of successful “cold calling” programs that are yielding big business results?

Why are calling firms growing and doing so well?

Because cold calling is dead?
I don’t think so.
Cold calling is alive and it works, but not without some effort.

We just don’t want to do it.
But then we never really did – did we?

Cold calling is one of the tools that helps you create a successful sales process.

It works because just like all your sales processes, you have a plan and you execute the plan.

Here are five keys that will have it working for you. These are not all the keys, but do these and note what happens to your process.

1/ You have a “good” list.

The right companies to call.
The right person at the company to call.
The right phone number.

2/ You have a “good” script and you practice.

Not the word-for-word kind of script.
But simply an outline of what to say, when and how.
Plus a list of the questions that could come up and the answers.
And you are smooth.
Practice, practice, practice.

3/ You make a consistent effort.

You do it every day, once a week, twice a week.
You do it for x amount of time, 1, 2, 4 hours.
You do it at a certain time each day.
You have a plan of when before the week starts.
You do not let anything stand in the way of making the calls.

4/ You measure the important factors – both planned and actual.

Number of dials
Number of connects.
Number of times you tried to call this number.
Number of times you spoke to the right person.
Number of appointments made.
Number of deals eventually closed.

5/ Your callers have the right “attitude.”

They believe it will work.
They believe in the product.
They believe in the process.

So is it time to take a deeper look at reviving cold calling in your sales process?

You might not even make the calls yourself.
You don’t have to.
There are some great businesses out there that will do them for you.
(Email me and I will connect you.)

But don’t say it doesn’t work.
If you never again get a cold call, then you might be able to say that.
But what are the chances of that happening?

Cold calling is a tool in the sales process of all successful organizations.
Determine how it will fit for you and then make it work.

 

Are you looking to get your sales team in shape for 2015.

 

Need help with:

The Sales Process – target, product/service, geography, process

 

The Sales Funnel – suspect, prospect, customer

 

Sales Techniques That Work

 

Sales Skills – back to basics

 

Plus an add-on Bonus

Are you using Linkedin to generate business?

Special 5 for 1 – get 5 super webinars a

$150.00 value

Only $29.97

Get yourself and that team ready for 2015

Click here to learn more