Header image alt text

The Decision Institute – Coach Manny Nowak

Sales and Leadership Development

We know that people do business with people they like, yet are we putting the right amount of effort into building relationships?

We have the technology today to do almost anything we want when it comes to growing sales and profit – but are we using it?

Both of these are powerful if used correctly and together, they will create an unstoppable process for you.

 However, what are you doing to make it happen in your organization?


Today I want to introduce you to 3 ways that you can make this happen.


1/        Commit to making CRM a critical part of your business process.

No thinking about it.

No exceptions.

Commit to using CRM (Customer Relationship Management).

Define that this is how you are going to use it.

No other ways will be acceptable in your organization.


Is it hard? Yes.

Does it take a great effort and commitment of both time and money? Yes.

But, you can never marry relationships and technology to generate sales and profit unless you make the commitment.


I have one client who committed years ago to using CRM and has since watched his business grow tremendously.  Today, he is moving to an even higher end CRM product because he understands what it can do for his business.  And he is just touching the surface of potential.


I have seen others who refuse to do it, or just play with it, and it shows.


CRM is not an option in today’s business world; it is a requirement.



2/        Teach yourself and your team relationship skills.

How to listen – effectively.

How to ask questions that make people think and then shut up and listen to their answers.

How to show the prospect that you are truly interested – that you really do care.

Then really care – don’t just act like you care in order to get the business.

Research and learn about the prospect – stop asking stuff you should know.

Connect at multiple different levels.

Ask for referrals.


Relationship building has never been an option; it has always been key to building business.



3/        Build, document and require everyone to use the follow-up process.

From the time you first meet someone – offline or online, through the entire nurturing process, until you close the business, and then on into a growing and long-term business relationship and referrals.


This is where technology shines. 

This is what CRM does for you – if you make it a standard.

This is where you can build automated processes and campaigns that do most of this automatically, or at least let you know what and when.


This is where technology meets relationships and if done right, they work together harmoniously to produce sales and profit.


These 3 processes will set you toward those sales and profit goals you really want to achieve.


Are you ready to make it happen for you?


Then you need to be at our up coming boot camp.

This is where we will show you how to do both and how to tie them together neatly to produce sales and profit.


Marrying, technology and relationships – online and offline to make you and your business a tremendous success.  Million Dollar Business Development Boot Camp.


If you are really committed to making this happen for you – then sign up today.



What is not working in your sales and marketing process?

Do you know?

Do you even understand?

Are you taking the time and action to find, fix and excel?


It might just be something very simple – or maybe not!


If you are going to make next year your best year ever, then you have to find the answers, and take the action.



If you are not making those million dollars yet – then it is time to find the problem, solve it and get there.


Let’s start today with a few simple things to look at.  There are many, but if we start right now, we will be on our way.


1/        Follow up

The number one problem that most people have is that they don’t do it well or they don’t do it at all.

I will tell you this is number one because I see it all over.

Look at your follow up process – how is it?

How do you measure it?

How do you know it is working?


Build an effective follow up process, right now.



2/        Referrals

How good are you at asking for them?  There are so many good ways and methods to ask for referrals.  Why are you not doing it, or doing more?

People love your work, your product/service, and your passion.

Why wouldn’t they give you a referral?

Most of the time it is because you simply don’t ask.


Build an effective process for asking for referrals.



3/        Your connections

People have no idea how many people they know, where they are and how much they are happy to help.

But again, most people do not ask for help.

Could you connect me with?

Can you help me get into?

I see you know Jane, can you introduce me?


If I ask you for help, would you tell me to go away?  Of course you wouldn’t.

Neither will your connections.


Start asking for help.



4/        Customers

What else could your customers buy from you or from one of your affiliates?

How much of their business do you currently have?

I once took a company up over by 80% – 7 million a year – just by expanding the current client base, and I done so in 18 months.

Your customers are a gold mine, but are you working them?


Work your customers for more business.



5/        Settling for less than you want

We are doing OK.

Is OK enough for you?

Is that really where you want to be?

Or do you want even more?

Do you want to make a million dollars a year or not?


Enjoy the article – Join the free webinar this Friday, December 19th

Click here for more info.


Stop settling for less and go for gold.



Do something in one or these areas and watch what happens.  Do 2 or more and you will be amazed.


Find, fix and excel your sales and marketing process.

That is what I do for my clients.

Want to learn more? Call or email me.  856 358 4021.